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London, 08 March 2010
PRESS RELEASE:
The Australian Travel Company
The Australian Travel Company ('ATC') based in London, UK, has re-launched its new upgraded social media website. About the Australian Travel Company The ATC is a specialist online social media travel marketplace for Australia - based in the UK - and designed for UK visitors to Australia - where BOTH travellers & travel suppliers can meet and transact travel business DIRECT. As experts on travel and tourism for Australia, the ATC provides and monitors high quality ‘destination specific’ information integrity for Australia with its online marketplace for both travellers and suppliers alike.
UK Travellers can access travel and tourism suppliers in Australia DIRECT through the social media platform to research and BOOK their trip prior to travel, providing them with up-to-date information & a direct pricing/booking facility. They can also research Australian destinations, read and post reviews, post their own photographs, videos and reviews, and use online forums and live chat.
Australian Tour Operators and Accommodation suppliers avoid the extra pricing layers inherent within the traditional ‘vertical distribution’ inbound market model for selling and marketing to the overseas inbound market to Australia through intermediaries, realising improved margins on their sales.
They can also make use of the extensive advertising channels within the social media section to advertise and promote their products for FREE. This includes a direct chat facility with UK travellers, creating special sub groups for their region and products, posting their product deals in the travel classifieds section, setting up their own blog, an interactive message forum, and posting videos and pictures of their products. As an added extension to this, suppliers can also publish their blog or forum message on the ATC site directly to their existing Twitter and Facebook accounts at the push of a button.
The Australian Travel Company offers both consumers & Australian travel suppliers and travel services a new generation, real time interactive social media platform for direct interaction between trade & consumer that is unique in the UK.
release ends
For further Information contact:
Graeme Archer Managing Director Travel Match Ltd (UK) (Trading as the Australian Travel Company)
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